State Street Real Estate Group, located at 28 State Street in historic Charleston, SC, unveils their new website this Friday (October 1st, 2010). This new interactive online portal sports a clean new design and some very interesting home search features. Broker-in-Charge Earl Carrara had a very specific objective in mind when he commissioned Charleston’s own Brainstorm Creative Web Solutions  to design and develop the site. “This website was designed to maximize our listing clients’ properties exposure and promote those listings to our home buying website visitors”, explains Carrara.

State Street REG Website

State Street REG Website

Chris Carrara, Agent, Partner and brother of Earl Carrara, Explains the innovative home search features on the website:

Our home search functionality attempts to streamline the process of searching MLS listings by getting visitors to the homes they are looking for quicker and with less frustration. By first choosing a general geographic area, You are presented with 41 homes focused around the average list price for that area. From there you choose criteria to narrow the results. We don’t search by price range; we offer the visitor to enter their target list price and our system finds the best match for that search and then presents 20 more listing above that match and 20 more listing below it. That’s why there are always 41 found listings in the results. It’s a manageable number of listings for a home buyer to have to review.

Brainstorm Owner Kenny Adcock says, “We have implemented a very special map view on this website that pulls together some very modern internet technologies to create a unique combination of function and form. We are very proud of everyone’s work on this site.” The Carraras are deeply committed to their listing clients and feel like this new website will serve them well. Take a moment a see for yourself – www.StateStreetREG.com.